Managing your ESL based solutionConnected to retailer store’s back-office system.
User friendly dashboard available on smartphone, tablet or computer (status of store, number of labels).
Open platform: can be integrated in customer’s own environment and can integrate third party technology.
Automatic pricing
- Import article information and prices directly from the store’s back office system using Pricer File Interface or Text File Adapter formats.
- Configure all types of ESLs from one interface: segment, graphic, color, etc.
- Link and unlink labels to items.
- Manage external tools such as printer, PDA, IR key, etc.
- Create rules for updating prices by receiving external information such as competitor price.
Instore ESL management
- Use of PDA/Android/iOS device to work on the shop floor.
- Easily link/unlink ESLs to items, print overlays, change presentation format, and administrate Price Poster etc.
- Personalize the device by choosing functionalities, design menu content, customized logo to display.
System monitoring
- Check that all labels are correctly receiving price and item information; quickly identify potential issues.
- Receive acknowledgement from labels on reception of campaign information.
- Multiple reporting options available in PDF.
- Automatically receive system alerts by e-mail.
- Monitor system status in one or several stores: control status of infrastructure, ESLs and price updates from 1 store to over 300 stores on only one screen.
Merchandising operations
- Use additional pages of labels to display merchandising information such as stock, delivery dates, etc.
- Automatically display pages for staff when carrying out merchandising operations.
- Create rules to inform staff to which labels they need to add shelf talkers or to help carrying out store operations.
Campaign management
- Switch price, pages and product information within seconds thanks to our powerful communication technology.
- Ability to modify only the ESLs concerned by the marketing campaign.
- Create and monitor campaigns.
- Price Poster: Display prices on a large screen for one or several products. Enhance your pricing dynamic with predefined templates and automatic adjustments, and make sure your products are presented in the best way.
Better customer experience
- Manage enriched data and photos for each of the store’s products via NFC integrated labels.
- Provide personalized information about the products (allergies, preferences…).
- Offer rating and reviewing of products through the use of social networks.